A survey was conducted at the Royal Queensland Show (Ekka) in Brisbane, 8-17 August 2013. Responses were collected from those visiting the show hall and willing to complete a survey. 710 surveys were completed.
The show is a general entertainment and fun event, with a broad demographic. The FAQI stand was inside a hall including farming, food, beekeeping, dog shows, a radio station, gardening and a live stage, so the visitors were not strongly or exclusively interested in flowers or horticulture. This implies that the results could be taken as representative of the general population.

Download “Consumer survey into attitudes to cut flowers” consumer_survey_into_attitudes_to_cut_flowers.pdf – Downloaded 10 times – 605 KB


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